Welcome to visiting scholar Carlos Sánchez-Camacho
Carlos Sánchez-Camacho is an Assistant Professor of marketing in the Faculty of Management and Communication at the International University of La Rioja (UNIR) who teaches marketing courses focused on the international marketing field.
His main research interests focus on tourism and service marketing, topics on which he applies bibliometric and scientific mapping techniques. That entails different issues within the marketing field. For years, Carlos Sánchez-Camacho has been interested in carrying out this technique over new topics which focus on luxury brand management and global luxury brands. In this sense, the position of Professor Fernando Fastoso (as Endowed Chair in Brand Management for Luxury and High-Value brands) will finally bring that desire to light. His extensive experience in researching different international marketing topics will also be of great interest for this collaboration.
The International University of La Rioja (UNIR) is based in Madrid and Logroño (Spain). UNIR is becoming a world reference as a global Spanish-speaking university with a significant presence in Spain and America and more than 53,000 students from all over the world.