Competency Goal and Learning Objectives
What are Competency Goals and Learning Objectives?
Competency Goals describe the competencies, which every student should have obtained at the end of their studies at Business School Pforzheim. Each one of these goals is outlined by Learning Objectives, through which they Competency Goals are operationalized and become tangible.
The Goal
Students have broad knowledge of theories and their practical application in order to understand business functions and processes. Expert knowledge
The Learning Objectives
After completion of the program the students will be able ...
1.1 ... to demonstrate their distinguished and sound competencies in General Business Administration.
1.2 ... to demonstrate their distinguished and sound competencies in Economics.
1.3 ... to have command of legal methodology for case solutions on basis of claims.
1.4 ... to solve business problems based on profound data research skills and by applying quantitative methods.
1.5 ... to demonstrate profound expert knowledge in their field of specialization.
The Goal
Students are able to use information technology successfully. Digital Skills
The Learning Objectives
After completion of the program the students will be able ...
2.1 ... to know and understand relevant IT software tools used in business and their features and have a solid understanding of digital technologies.
2.2 ... to effectively use and apply information systems to develop solutions in business settings.
2.3 ... to effectively use digital technologies to interact, to collaborate and to communicate.
2.4 ... to handle the professional use of digital technologies in a responsible manner.
The Goal
Students demonstrate profound analytical and critical thinking skills. Critical Thinking and Analytical Competence
The Learning Objectives
After completion of the program the students will be able …
3.1 ... to implement adequate methods in a competent manner and to apply them to complex problems.
3.2 ... to critically reflect and interpret findings and to develop comprehensive solutions for complex problems.
The Goal
Students recognize issues and conflicts in the areas of ethics, sustainable development and social responsibility which can arise from economic and business activities and account for them accordingly. Ethical awareness and Sustainability
The Learning Objective
4 After completion of the program the students will be able to develop sound strategies in the areas of ethics, sustainable development and social responsibility and are able to apply them to typical economic decision-making problems.
The Goal
Students are able to express ideas and arguments clearly and convincingly in oral and written communication. Communication and Collaboration Skills
The Learning Objectives
After completion of the program the students will be able …
5.1 ... to express complex issues effectively in writing.
5.2 ... to demonstrate their oral communication skills in presentations.
5.3 ... to work successfully in a team by performing practical tasks.
The Goal
Students are well-prepared to act successfully in a global business environment. Internationalization
The Learning Objectives
After completion of the program the students will be able …
6.1 ... to understand and explain business challenges in an international context.
6.2 ... to articulate themselves in a professional manner in international business.
6.3 ... to successfully demonstrate awareness of cross-cultural differences.
The Goal
Broadening and deepening of knowledge, and shaping an understanding of knowledge considering theoretical concepts and their practical relevance in controlling, finance and accounting. Acquisition of knowledge
The Learning Objectives
I.1 Graduates have significantly deepened and broadened their knowledge and understanding of concepts, models and their possible applications in controlling, finance and accounting beyond the bachelor's level.
I.2 They are able to define and interpret special features, limits, terminologies and doctrines in controlling, finance and accounting.
I.3 The knowledge of graduates forms the basis for the development and application of their independent ideas in controlling, finance and accounting, which they can critically evaluate through their broad and detailed understanding, even in specialised areas.
I.4 Graduates are able to solve practical and scientific problems in controlling, finance and accounting on the basis of their scientific and methodological knowledge.
The Goal
Application of knowledge and the use of problem-solving skills also in unfamiliar situations, as well as in broader or multidisciplinary contexts with controlling, finance and accounting. Application and Generation of Knowledge
The Learning Objectives
II.1 Graduates are able to use their knowledge in controlling, finance and accounting also in complex contexts and on the basis of limited information, to make scientifically sound decisions and to critically reflect on possible consequences.
II.2 Graduates are able to acquire new knowledge and skills independently and to carry out application-oriented projects in controlling, finance and accounting largely self-directed or autonomously.
II.3 Graduates can design adequate research questions, choose and justify concrete ways of operationalising research, select appropriate research methods and critically interpret research results.
The Goal
Communication, social competence and professional appearance for objective discussion and convincing third parties of proposed solutions. Knowledge Communication and Scientific Professionalism
The Learning Objectives
III.1 Graduates are able to communicate in a subject-related manner and in a way that is appropriate for the target group and to communicate independently developed solutions to third parties in a clear, concise and stylistically adequate way.
III.2 They consider the scientifically adequate formal guidelines and standards of professional action for their solution concepts.
III.3 Graduates discuss in a convincing manner in which they present their proposed solutions and their professional actions. Their argumentation is comprehensible, differentiated and sufficiently substantiated and reflect on them with regard to alternative propositions.
The Program Goal
Upon completion of their MBA program our students will be able to have profound expertise in leadership principles and management skills needed to be successful in organizational contexts. Responsible Leadership in Organisational Contexts
The Learning Objectives (and the assigned competence goals according to the German KMK Qualification)
After completion of the program the students will be able …
1.1 ... to know and explain important leadership principles. (Knowledge & Understanding)
1.2 ... to apply leadership concepts to an organizational context or a specific case. (Knowledge Application)
1.3 ... to critically reflect on leadership concepts in a certain organizational context or in a specific case. (Knowledge Application)
1.4 ... to act responsibly from a scientific self-understanding and to act professionally. (Academic Integrity and Professionalism)
The Program Goal
Upon completion of their MBA program our students will be able to develop innovative and effective solutions for complex tasks in an unfamiliar and volatile business environment. Creative Problem Solving Skills in a complex Business Environment
The Learning Objectives (and the assigned competence goals according to the German KMK Qualification)
After completion of the program the students will be able …
2.1 ... to identify & classify problems. (Knowledge & Understanding)
2.2 ... to analyze problems. (Knowledge Application)
2.3 ... to creatively solve problems. (Knowledge Generation)
2.4 ... to explain problems and their solutions in a comprehensive manner. (Communication and Collaboration)
The Program Goal
Upon completion of their MBA program our students will be able to adopt appropriate research methods and tools to concrete questions to develop compelling and innovative findings. Applied Research Skills
The Learning Objectives (and the assigned competence goals according to the German KMK Qualification)
After completion of the program the students will be able …
3.1 ... to know the research and analysis methods important in his/her field of study. (Knowledge & Understanding)
3.2 ... to appropriately apply the research and analysis methods. (Knowledge Application)
3.3 ... to obtain innovative results using relevant research methods. (Knowledge Generation)
The Program Goal
Upon completion of their MBA program our students will be able to to gauge companies’ potential for innovation and change, to stimulate innovative processes and to manage the implementation of innovation. They are able to assess a company's potential for digital transformation and manage the implementation of digital transformation strategies. Innovation Management and Management of Digital Transformation
The Learning Objectives (and the assigned competence goals according to the German KMK Qualification)
After completion of the program the students will be able …
4.1 ... to have fundamental knowledge of operational innovation processes and of processes of digital transformation. (Knowledge & Understanding)
4.2 ... to assess a company´s innovation potential and its needs/opportunities with respect to digital transformation. (Knowledge Application)
4.3 ... to to develop complex technological strategies and strategies for managing digital transformation. (Knowledge Generation)
The Program Goal
Upon completion of their MBA program our students will be able to identify, analyze and handle the challenges of global sustainability and develop awareness for social and corporate responsibilities. Management of the Challenges of Global Sustainability and Awareness for Social and Corporate Responsibilities
The Learning Objectives (and the assigned competence goals according to the German KMK Qualification)
After completion of the program the students will be able ...
5.1 ... to have a sound basic knowledge of sustainability issues. (Knowledge & Understanding)
5.2 ... to identify and analyze sustainability issues and their causes. (Knowledge Application)
5.3 ... to develop sustainability strategies. (Knowledge Generation)
The Program Goal
Upon completion of their MBA program our students will be able to have sound expertise in leadership principles and management skills needed to be successful in organizational contexts. Responsible Leadership in Organisational Contexts
The Learning Objectives (and the assigned competence goals according to the German KMK Qualification)
After completion of the program the students will be able …
1.1 ... to know and explain important leadership principles. (Knowledge & Understanding)
1.2 ... to apply leadership concepts to an organizational context or a specific case. (Knowledge Application)
1.3 ... to critically reflect on leadership concepts in a certain organizational context or in a specific case. (Knowledge Application)
1.4 ... to act responsibly from a scientific self-understanding and to act professionally. (Academic Integrity and Professionalism)
The Program Goal
Upon completion of their MBA program our students will be able to develop innovative and effective solutions for complex tasks in an unfamiliar and volatile business environment. Creative Problem Solving Skills in a Complex Business Environment
The Learning Objectives (and the assigned competence goals according to the German KMK Qualification)
After completion of the program the students will be able …
2.1 ... to identify & classify problems. (Knowledge & Understanding)
2.2 ... to analyze problems. (Knowledge Application)
2.3 ... to creatively solve problems. (Knowledge Generation)
2.4 ... to explain problems and their solutions in a comprehensive manner. (Communication and Collaboration)
The Program Goal
Upon completion of their MBA program our students will be able to adopt appropriate research methods and tools to concrete questions to develop compelling and innovative findings. Applied Research Skills
The Learning Objectives (and the assigned competence goals according to the German KMK Qualification)
After completion of the program the students will be able …
3.1 ... to know the research and analysis methods important in his/her field of study. (Knowledge & Understanding)
3.2 ... to appropriately apply the research and analysis methods. (Knowledge Application)
3.3 ... to obtain innovative results using relevant research methods. (Knowledge Generation)
The Program Goal
Upon completion of their MBA program our students will be able to identify, analyze and handle the challenges of global sustainability and develop awareness for social and corporate responsibilities. Management of the Challenges of Global Sustainability and Awareness for Social and Corporate Responsibilities
The Learning Objectives (and the assigned competence goals according to the German KMK Qualification)
After completion of the program the students will be able …
4.1 ... to have a sound basic knowledge of sustainability issues. (Knowledge & Understanding)
4.2 ... to identify and analyze sustainability issues and their causes. (Knowledge Application)
4.3 ... to develop sustainability strategies. (Knowledge Generation)
The Program Goal
Responsible Leadership in Organizational Contexts
The Learning Objectives (and the assigned competence goals according to the German KMK Qualification)
After completion of the program the students will be able ...
1.1 ... to demonstrate their sound knowledge of creative communication and brand management theories and concepts. (Knowledge Broadening)
1.2 ... to expertly apply creative communication and brand management theories and concepts to organizational contexts. (Application and Transfer)
1.3 ... to critically reflect creative communication and brand management theories and concepts. (Application and Transfer)
1.4 ... to act responsibly from a scientific self-understanding and professional self-image. (Academic Integrity & Professionalism)
The Program Goal
Creative Problem Solving Skills in a Complex Business Environment
The Learning Objectives (and the assigned competence goals according to the German KMK Qualification)
After completion of the program the students will be able ...
2.1 ... to identify challenges for creative communication and brand management. (Knowledge Deepening)
2.2 ... to analyze problems of creative communication and brand management. (Knowledge Comprehension)
2.3 ... to develop creative solutions to complex problems of creative communication and brand management. (Application and Transfer)
2.4 ... to communicate solutions in the field of creative communication and brand management. (Communication and Collaboration)
The Program Goal
Applied Research Skills
The Learning Objectives (and the assigned competence goals according to the German KMK Qualification)
After completion of the program the students will be able ...
3.1 ... to explain different research methods. (Scientific Innovation)
3.2 ... to competently apply relevant research methods. (Scientific Innovation)
3.3 ... to generate novel insights for creative communication and brand management through empirical research. (Scientific Innovation)
The Program Goal
Communication and Collaboration Skills
The Learning Objectives (and the assigned competence goals according to the German KMK Qualification)
After completion of the program the students will be able ...
4.1 ... to convey content in a way that is suitable for the relevant publics. (Communication and Collaboration)
4.2 ... to successfully collaborate in a team. (Communication and Collaboration)
4.3 ... to successfully take a leading role in a team. (Communication and Collaboration)
The Program Goal
Responsible Leadership in Organizational Contexts
The Learning Objectives (and the assigned competence goals according to the German KMK Qualification)
After completion of the program the students will be able ...
1.1 ... to demonstrate their sound knowledge of corporate communication theories and concepts. (Knowledge Broadening)
1.2 ... to expertly apply corporate communication management theories and concepts to organizational contexts. (Application and Transfer)
1.3 ... to critically reflect corporate communication management theories and concepts. (Application and Transfer)
1.4 ... to act responsibly from a scientific self-understanding and professional self-image. (Academic Integrity & Professionalism)
The Program Goal
Creative Problem Solving Skills in a Complex Business Environment
The Learning Objectives (and the assigned competence goals according to the German KMK Qualification)
After completion of the program the students will be able ...
2.1 ... to identify challenges for corporate communication management. (Knowledge Deepening)
2.2 ... to analyze problems of corporate communication management. (Knowledge Comprehension)
2.3 ... to develop creative solutions to complex problems of corporate communication management. (Application and Transfer)
2.4 ... to communicate solutions in the field of corporate communication management. (Communication and Collaboration)
The Program Goal
Applied Research Skills
The Learning Objectives (and the assigned competence goals according to the German KMK Qualification)
After completion of the program the students will be able ...
3.1 ... to explain different research methods. (Scientific Innovation)
3.2 ... to competently apply relevant research methods. (Scientific Innovation)
3.3 ... to generate novel insights for corporate communication management through empirical research. (Scientific Innovation)
The Program Goal
Communication and Collaboration Skills
The Learning Objectives (and the assigned competence goals according to the German KMK Qualification)
After completion of the program the students will be able ...
4.1 ... to convey content in a way that is suitable for the relevant publics. (Communication and Collaboration)
4.2 ... to successfully collaborate in a team. (Communication and Collaboration)
The Program Goal
Responsible Leadership in Organizational Contexts
The Learning Objectives (and the assigned competence goals according to the German KMK Qualification)
After completion of the program the students will be able …
1.1 ... to demonstrate their sound knowledge of theories and concepts in the area of Human Resource Management. (Knowledge Broadening)
1.2 ... to expertly apply Human Resource Management theories and concepts to organizational contexts. (Application and Transfer)
1.3 ... to critically reflect Human Resource Management theories and concepts. (Application and Transfer)
1.4 ... .to act responsibly from a scientific self-understanding and professional self-image. (Academic Integrity and Professionalism)
The Program Goal
Creative Problem Solving Skills in a Complex Business Environment
The Learning Objectives (and the assigned competence goals according to the German KMK Qualification)
After completion of the program the students will be able …
2.1 ... to identify challenges in the area of Human Resource Management. (Knowledge Deepening)
2.2 ... to analyze problems in the area of Human Resource Management. (Knowledge Comprehension)
2.3 ... to develop creative solutions to complex problems in the area of Human Resource Management. (Application and Transfer)
2.4 ... to communicate solutions in the area of Human Resource Management. (Communication and Collaboration)
The Program Goal
Applied Research Skills
The Learning Objectives (and the assigned competence goals according to the German KMK Qualification)
After completion of the program the students will be able …
3.1 ... to explain different research methods. (Scientific Innovation)
3.2 ... to competently apply relevant research methods. (Scientific Innovation)
3.3 ... to generate novel insights for the area of Human Resource Management through empirical research. (Scientific Innovation)
The Program Goal
Transformation and Collaboration Skills
The Learning Objectives (and the assigned competence goals according to the German KMK Qualification)
After completion of the program the students will be able …
4.1 ... to support transformation processes in organizations in a way that is appropriate for the target group. (Application and Transfer)
4.2 ... to successfully collaborate in a team. (Communication and Collaboration)
The Program Goal
Responsible Leadership in Organizational Contexts
The Learning Objectives (and the assigned competence goals according to the German KMK Qualification)
After completion of the program the students will be able …
1.1 ... to know and to argue relevant leadership principles. (Knowledge Comprehension)
1.2 ... to demonstrate their ability to apply relevant leadership principles. (Application & Transfer)
1.3 ... to demonstrate their critical reflection of relevant leadership principles. (Academic Integrity & Professionalism)
1.4 ... to demonstrate competence to act responsibly. (Knowledge Deepening)
The Program Goal
Creative Problem Solving Skills in a Complex Business Environment
The Learning Objectives (and the assigned competence goals according to the German KMK Qualification)
After completion of the program the students will be able …
2.1 ... to identify, to demarcate, and to classify problems. (Knowledge & Understanding)
2.2 ... to analyze problems independently. (Knowledge & Understanding)
2.3 ... to solve problems creatively and implement appropriate solutions in practice. (Knowledge Application & Generation)
2.4 ... to clarify subject-specific problems. (Communication & Cooperation)
The Program Goal
Research Skills and their Practical Application
The Learning Objectives (and the assigned competence goals according to the German KMK Qualification)
After completion of the program the students will be able …
3.1 ... to know relevant methods and can argue them in a professional context. (Knowledge Application & Generation)
3.2 ... to competently apply relevant research methods. (Knowledge Application & Generation)
3.3 ... to demonstrate the ability to develop new knowledge and procedures, integrate knowledge from different areas to expand knowledge in the field. (Knowledge Application & Generation)
The Program Goal
Design Skills for specific IT Management Solutions or IT Technology Management Architectures within complex Process Structures
The Learning Objectives (and the assigned competence goals according to the German KMK Qualification)
After completion of the program the students will be able …
4.1 ... to demonstrate specialised IT-specific expert knowledge and expertise to design and realize specific solutions or architectures within complex structures. (Knowledge Deepening / Scientific Innovation)
4.2 ... to demonstrate their ability to apply appropriate specialised problem-solving methods to IT-specific tasks. (Application and Transfer)
4.3 ... to demonstrate their ability to identify causal problems for IT-specific tasks in complex process structures and to solve them aligned to professional standards. (Academic Integrity & Professionalism)
The Program Goal
Responsible Leadership in Organizational Contexts
The Learning Objectives (and the assigned competence goals according to the German KMK Qualification)
After completion of the program the students will be able …
1.1 ... to demonstrate their sound knowledge of theories and concepts of corporate sustainability and industrial ecology. (Knowledge Broadening)
1.2 ... to expertly apply corporate sustainability and industrial ecology theories and concepts to organizational contexts. (Application and Transfer)
1.3 ... to critically reflect corporate sustainability and industrial ecology theories and concepts. (Application and Transfer)
1.4 ... to act responsibly from a scientific self-understanding and professional self-image. (Academic Integrity and Professionalism)
The Program Goal
Creative Problem Solving Skills in a Complex Business Environment
The Learning Objectives (and the assigned competence goals according to the German KMK Qualification)
After completion of the program the students will be able …
2.1 ... to identify challenges for corporate sustainability and industrial ecology. (Knowledge Deepening)
2.2 ... to analyze problems of corporate sustainability and industrial ecology. (Knowledge Comprehension)
2.3 ... to develop creative solutions to complex problems of corporate sustainability and industrial ecology. (Application and Transfer)
2.4 ... to communicate solutions in the field of corporate sustainability and industrial ecology. (Communication and Collaboration)
The Program Goal
Applied Research Skills
The Learning Objectives (and the assigned competence goals according to the German KMK Qualification)
After completion of the program the students will be able …
3.1 ... to explain different research methods. (Scientific Innovation)
3.2 ... to competently apply relevant research methods. (Scientific Innovation)
3.3 ... to generate novel insights for corporate sustainability and industrial ecology through research. (Scientific Innovation)
The Program Goal
Life Cycle Thinking and Interdisciplinarity
The Learning Objectives (and the assigned competence goals according to the German KMK Qualification)
After completion of the program the students will be able …
4.1 ... to independently execute life cycle-oriented and circular economy analyses and assessments. (Application and Transfer)
4.2 ... to prepare and communicate the results of life cycle-oriented and sustainability assessments in a way that is appropriate for the target group. (Communication and Collaboration)
4.3 ... to identify and explain economic, technical, environmental and social aspects in their analyses and assessments. (Knowledge Comprehension)
4.4 ... to critically reflect the interaction of economic, technical, ecological and social aspects in their analyses and evaluations. (Academic Integrity and Professionalism)
The Program Goal
Responsible Leadership in Organizational Contexts
The Learning Objectives (and the assigned competence goals according to the German KMK Qualification)
After completion of the program the students will be able …
1.1 ... to demonstrate their sound knowledge of marketing intelligence theories and concepts. (Knowledge Broadening)
1.2 ... to expertly apply marketing intelligence theories and concepts to organizational contexts. (Application and Transfer)
1.3 ... to critically reflect marketing intelligence theories and concepts. (Application and Transfer)
1.4 ... to act responsibly from a scientific self-understanding and professional self-image. (Academic Integrity and Professionalism)
The Program Goal
Creative Problem Solving Skills in a Complex Business Environment
The Learning Objectives (and the assigned competence goals according to the German KMK Qualification)
After completion of the program the students will be able …
2.1 ... to identify challenges for marketing intelligence. (Knowledge Comprehension)
2.2 ... to analyze problems of marketing intelligence. (Knowledge Deepening)
2.3 ... to develop and evaluate creative solutions to complex problems of marketing intelligence. (Application and Transfer)
2.4 ... to communicate solutions in the field of marketing intelligence. (Communication and Collaboration)
The Program Goal
Applied Research Skills
The Learning Objectives (and the assigned competence goals according to the German KMK Qualification)
After completion of the program the students will be able …
3.1 ... to explain different research methods of marketing intelligence. (Scientific Innovation)
3.2 ... to competently apply relevant research methods of Marketing Intelligence. (Scientific Innovation)
3.3 ... to generate novel and goal oriented insights for marketing intelligence through empirical research or data analysis. (Scientific Innovation)
The Program Goal
Interdisciplinary and agile Working
The Learning Objectives (and the assigned competence goals according to the German KMK Qualification)
After completion of the program the students will be able …
4.1 ... to know the requirements in interdisciplinary teams (e.g. marketing, sales and IT) and contribute their expertise in marketing intelligence. (Application and Transfer)
4.2 ... to design and manage marketing intelligence projects independently and on their own responsibility. (Communication and Collaboration)
The Program Goal
Responsible Leadership in Organizational Contexts
The Learning Objectives (and the assigned competence goals according to the German KMK Qualification)
After completion of the program the students will be able …
1.1 ... to demonstrate their sound knowledge of strategic innovation management theories and concepts. (Knowledge Broadening)
1.2 ... to competently apply strategic innovation management theories and concepts to organizational contexts. (Application and Transfer)
1.3 ... to critically reflect strategic innovation management theories and concepts. (Knowledge Comprehension)
1.4 ... to act responsibly from a scientific self-understanding and professional self-image. (Academic Intergrity and Professionalism)
The Program Goal
Creative Problem Solving Skills in a Complex Business Environment
The Learning Objectives (and the assigned competence goals according to the German KMK Qualification)
After completion of the program the students will be able …
2.1 ... to identify challenges for strategic innovation management. (Knowledge Deepening)
2.2 ... to analyze problems of strategic innovation management. (Knowledge Comprehension)
2.3 ... to develop creative solutions to complex problems of strategic innovation management. (Application and Transfer)
2.4 ... to communicate and to conduct solutions in the field of strategic innovation management. (Application and Transfer)
The Program Goal
Applied Research Skills
The Learning Objectives (and the assigned competence goals according to the German KMK Qualification)
After completion of the program the students will be able …
3.1 ... to explain different research methods. (Scientific Innovation)
3.2 ... to competently apply relevant research methods. (Scientific Innovation)
3.3 ... to generate novel insights for strategic innovation management through research. (Scientific Innovation)
The Program Goal
Communication and Collaboration Skills
The Learning Objectives (and the assigned competence goals according to the German KMK Qualification)
After completion of the program the students will be able …
4.1 ... to explain and to communicate measures of strategic innovation management. (Communication and Collaboration)
4.2 ... to successfully collaborate in a team. (Communication and Collaboration)
