Master Creative Communication & Brand Management

Our Master of Arts in Creative Communication & Brand Management (MCM) is created for students with a Bachelor's degree in Design or Business Administration with focus on Marketing. Through the combination of marketing communication, brand management and design aspects, the program distributes all necessary skills to analyze and solve complex communication and brand tasks at the interface between creation and management. It offers you the opportunity to look into marketing and product management before and after your studies. If brands are your passion you are right here. 

The three semester Master degree program is designed for graduates with degrees in Business Administration or Design. Students learn to analyze and solve complex communication and brand problems through a combination of creativity and management skills. The program prepares graduates for a career in management, advertising and design agencies as well as in marketing communication and brand management.

The program includes modules with communication specific instruments, work-specific management topics and design-oriented subjects and provides students a business and practice-oriented approach.


More information about our Master program and application procedure you can find here (German Website). 


Program Degree Classification Language of Instruction
full-time study program with 90 ECTS in three semesters including master thesis Master of Arts (M.A.) German
Start of Study Program Duration Tuition Fees
Winter semester (October) 3 semester  156 €
Our Business School is aacsb accredited
The Master of Arts in Creative Communication and Brand Management is accredited by the Central Evaluation and Accreditation Agency (ZEvA) Hannover.  The successful accreditation in 2008 was awarded by the “Agency for quality assurance accreditation of study programs” (AQAS) in Bonn.